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PRESS RELEASE.Geneva, Switzerland, January 15, 2023 – Taking the next step towards reconsidering the global water distribution system, LAKE introduces the cLAKE Community Program, scheduled for launch on January 19, 2024. This initiative marks a significant milestone on the way to building the world’s first extensive and engaged community dedicated to ensuring water access for all.
Jean-Hugues GAVARINI, CEO of LAKE, expressed the program’s clear mission: “Our goal is to cultivate the most extensive and engaged community around the LAKE project, shaping the world’s first global community dedicated to ensuring water access for all. Join the “LAK3 Army” today, earn your first LAK3 tokens and become one of the most honored soldiers in the world’s first water community.”
The cLAKE Community Program, a long-term gamified bounty campaign, aims to spread awareness about the LAKE project and trigger active participation across diverse backgrounds. The program will last until Q4 2024 on Zealy platform.
Gameplay Environment
The adventure unfolds in the form of a ‘Spread-to-Earn’ quest, resembling an immersive game experience where participants commence their journey as civilians. As they navigate through the dynamic challenges, they ascend the ranks within the LAK3 Army, evolving from LAKE Soldier to LAKE Commander, ultimately reaching the esteemed rank of LAKE General.
Jean-Hugues GAVARINI encourages participation, stating, “The cLAKE Community Program is not just a bounty initiative; it’s a testament to our shared vision for a better, more inclusive future where access to pure and sustainable water is no longer a privilege but a right for all.”
How to Join
The official launch is scheduled for January 19, 2024. But before the announced date, eager enthusiasts can enroll by joining LAKE’s Discord server and accessing the dedicated ‘Join waitlist’ channel. This ensures a reserved spot in the program, with automatic assignment of the waitlist role for easy identification during the official kick-off. Waitlisted or not, the interested will be able to join the launch at any time within the specified range.
About LAKE
LAKE is an innovative Web3 ecosystem facilitating a fair and decentralized access to water worldwide. This is the first project to bring a clear, transparent and decentralized ecosystem changing the way we interact with water, from purchasing, warehousing, to distributing, consuming and even donating it. With a mission to connect millions to Web3, LAKE sparks transformative change in how we perceive and manage this increasingly scarce vital resource.
The cLAKE Community Program signifies a major milestone in LAKE’s mission to foster a global community committed to water access. With transparent rules and a gamified rewards structure, participants are encouraged to join the movement and contribute to positive change.
For more information about the LAKE project, please make use of the specified official links:
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